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News and Notifications

The category is used for posting latest news and notifications in the CCAA website.

News and Notifications

CCAA Monthly – September 2026: Strengthening Consumer Protection and Market Transparency

The Competition and Consumer Affairs Authority (CCAA) is pleased to present its September 2026 Monthly Report, highlighting key activities and developments in consumer protection, market surveillance, price transparency, outreach, research, and legislative reform. During the month, CCAA handled 55 consumer complaints, resolved 39 cases, and facilitated refunds amounting to Nu. 31,939.51 to six consumers. The […]

News and Notifications

More businesses are getting it right — and CCAA’s consumer advocacy and market surveillance are helping keep the momentum going.

Over 22 days, Team CCAA visited 391 businesses across Gasa, Punakha, and Wangdue Phodrang, checking fuel pumps, weighing scales, receipts, and prices to ensure consumers are getting what they pay for. The findings are largely reassuring: most businesses met the requirements. At the same time, the surveillance identified areas that still need attention, including expired […]

News and Notifications

Thimphu’s meat market shows signs of stronger competition

A new CCAA study finds that Thimphu’s meat market is now showing clear signs of pricecompetition, particularly for fresh-cut meat products. Prices for beef, pork, Sekam and Shakamvary significantly across shops, suggesting that retailers are increasingly setting their own pricesrather than following a common price list.The findings indicate that CCAA’s intervention to stop collective price […]

News and Notifications

WHY DO SO MANY PHUENTSHOLING RESIDENTS CHOOSE TO SHOP IN JAIGAON? IS IT SIMPLY LOWER PRICES, OR ARE THERE DEEPERSTRUCTURAL ISSUES AFFECTING THE COMPETITIVENESS OF BHUTAN’SRETAIL SECTOR?

To answer these questions, the Competition & Consumer Affairs Authority (CCAA) conducted aCross-Border Retail Competitiveness Study, combining a retail price survey of 91 products, aconsumer survey of 312 Phuentsholing residents, and discussions with 20 local retailers.The findings are compelling. Nearly 95% of residents shop in Jaigaon for at least some of theirpurchases, and 90% cite […]